Author Archives: red2black

American Idol vs The Voice: Using Social Media As A Measurement

American Idol and The Voice are two of the most popular in America. The number of views each week aren’t … Continue reading

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Tupac’s Surprise Appearance & How It Will Change Marketing

I’m sure by now everyone has heard about Tupac’s surprise “appearance” at Coachella festival just the other night.  If you haven’t … Continue reading

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R2B Marketing & PR’s 7 Tips To Help Your Click-Through-Rate

#1: Be relevant, and have a purpose As in business, staying focused is key.  Keep your content within the realm of … Continue reading

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Making your Hashtags On Twitter Reach A Wider Audience

If you’re new to Twitter, or a seasoned vet, I’m sure you have recognized the ” # ” symbol preceding … Continue reading

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Blog _____ Times a Week!?

What do you think is the proper answer? Once a week, twice a week, or more? Our answer: It depends … Continue reading

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Only 1/3 of Tweets Are Read: So How Do You Make The Cut!?

New Research says that only 1/3 of tweets are actually being read by your followers.  The study reported that people … Continue reading

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New Study: Facebook not as effective for large brands

Facebook’s “like” button is not actually creating as much of a daily buzz for the large brands.  Experts say that … Continue reading

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Guerilla Marketing At It’s Finest: A Little Creativity Gets National News Coverage

Even 20th Century Fox relied on its simple creative skills to promote an up-coming movie, “Chronicle”.  The movie is about … Continue reading

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Turning your passion into profit

Turning your passion into profit! If you are anything like me, then you’ve longed for the day when your life … Continue reading

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Cyber Monday vs. Black Friday – Who Wins the Battle?

With catastrophic news stories reporting Black Friday casualties, Cyber Monday is looking more and more attractive to the price-conscious consumer. … Continue reading

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